The Power of PR: A Fresh Take on Wizard World Comic Con Outreach


The Incredible Hulk (a.k.a. Lou Ferrigno), legendary Star Trek and Star Wars illustrator Joe Corroney and Barry Bostwick of The Rocky Horror Picture Show all under one roof. 

That's some serious star power. 

Each year, Approach Marketing partners with Wizard World Comic Con Columbus to dazzle central Ohio audiences as comics, celebs, cosplay and pop culture converge.

And 2017 was no exception. 

A fun and funky event, Wizard World Comic Con is a convention that celebrates the best in movies, television, gaming, live entertainment, comics, sci-fi, graphic novels, collectibles and much more—with fans young and old showing off their best costumes on the convention floor.

Based out of Los Angeles, Wizard World, Inc. produces gaming and pop culture conventions all across North America. With celebrity, artist and author meet and greets, they give die-hard fans a once-in-a-lifetime opportunity to see their idols in person.