As a journalism major at The Ohio State University, Kristin learned early-on the impact an effective story can have on an organization’s reputation—and what can go wrong when companies aren’t transparent.
Now with more than 20 years of experience, coupled with calm under pressure and a knack for strategic, big-picture thinking, Kristin consults with a variety of clients from international companies to startups and nonprofits.
Her award-winning work includes the development of thought leadership, media relations, internal communications and community relations campaigns. In recent years, Kristin has developed deep-seeded expertise in the healthcare industry, serving a variety of local and national brands, including Quantum Health, OhioHealth, Rx-360, Ohio Masonic Home, InXite Health Systems, Sickweather and Oncology Hematology Care. She also acts as Approach’s resident crisis communications specialist.