COREY KERR, Account Manager
Corey is an experienced public relations strategist who thrives on turning good ideas into great stories, and she brings 20 years of public affairs and corporate communications experience to bear on the programming she develops for Approach clients.
In summarizing her approach to ensuring client success, she promises these two things: strategy and stewardship. She recognizes that success comes from striking a balance between comprehensive counsel and tactical know-how-–and she’s always willing to jump in and roll up her sleeves.
Before joining Approach, Corey spent the bulk of her career at a Fortune 500 healthcare services company.
In her time there, she tackled everything from thought leadership and crisis communications to financial communications and government relations.
Corey is a proud graduate of Ohio University, where she received both a BSJ from the E.W. Scripps College of Communications and an MBA from the university’s College of Business. She remains a member of the College of Communications’ Professional Advisory Board.
Corey also holds a professional certificate in Strategic Communication Management from Ithaca College and the International Association of Business Communicators. She also completed the Reputation Institute’s Training Program in Reputation Management.
THE BIRD'S-EYE VIEW
I take in the view from 30,000 feet, and I connect the dots. It’s a bit like playing “air traffic controller,” and it’s critical to the success of a campaign.
Lives and breathes grammar and punctuation, obsessing over the constructs she learned in Journalism 133. She sometimes hopes to be reincarnated as a publishing house editor.
Delivers deliberate counsel. She thoughtfully ingests the problems clients and colleagues present before suggesting strategic direction.
Proudly serves. Claiming her father’s spot, Corey is a second-generation member of the Ohio University School of Journalism Professional Advisory Board.
Practically invented the term work-life balance. Corey considers her family her biggest accomplishment and the highlight of her life.