Blog — Approach Marketing

Crisis Communications: An Insurance Policy for Your Hard-Earned Brand Credibility

Crisis CommunicationsMegan ShroyNovember 15, 2016crisis communications, marketing strategy, crisis communication strategy, crisis team, media relations, brand, PRComment

Podcast with Megan Shroy: Don’t Be Too Busy Making a Living That You Forget to Make a Life

Professional DevelopmentBecky OlsonNovember 7, 2016podcast, entrepreneurship, small business, business development, business ownership, business advice, professional developmentComment

A 20-Something is Running Your Marketing; How to Keep Top Agency Talent in the Agency

A 20-Something is Running Your Marketing; How to Keep Top Agency Talent in the Agency

Marketing StrategyMegan ShroyJune 8, 2016agency talent, talent retention, virtual agency, consultant culture, independent consultantComment

The Traditional PR Agency Model is Dying, and Consultant Culture May Be Next Direction

The Traditional PR Agency Model is Dying, and Consultant Culture May Be Next Direction

Professional DevelopmentMegan ShroyFebruary 10, 2016consultant, virtual office, independent consultant, virtual modelComment

Inspire Consumers by Maximizing Influencer Partnerships for Brand Awareness

Influencer EngagementMegan ShroyFebruary 1, 2016brand, brand awareness, influencers, social media, influencer partnerships, endorsements, celebrity spokesperson, product placement, event sponsorship, celebrity partnerships, influencer marketing, influencer engagementComment